Motion Graphics; Branding
After Effects; Illustrator
I love animated shorts! So, I decided to envision the concept of a streaming service for animated shorts of all kinds, called Spark. 
To align with the name, I created an actual  “spark” as the signature branding element. The spark was animated to capture the intense, sudden, and fleeting emotions that animated shorts fill viewers with.
Process
Brand Development & Exploration
Storyboard
Animatic
Styleframe Evolution

You may also like

Back to Top